welcome to a new LucasPlus.
April 18, 2017
Many months ago we decided to start an adventure.
For us, the creative individuals behind LucasPlus, this is more than just a jewelry brand—it’s a statement. Every person intrinsically involved in the core of our company shares the same mindset: you really can build a brand with spirituality as an ingredient. In fact, to be in touch with your inner spirit is the untold secret for abundance.
This might not make any sense when relating to jewelry, which is usually perceived as a superficial accessory. that is why LucasPlus means so much to us—and we hope it will mean the same to you. To turn an inanimate object into a tangible, meaningful reminder of positive thinking and conscious ethos is the true purpose of our jewelry, whatever shape it takes.
With these ideas in mind, rebranding can be a challenging project. After a few long months of meeting and brainstorming, and writing down thoughts, plans, and objectives, we came up with an outcome we all are very proud of—what you see is the result of that effort. From choosing the right logo to selecting the face that would represent who we are, everything we’ve done—hand in hand with many creative people without whom this wouldn’t have been possible—is charged with authenticity, smiles and positive thoughts. We are a bunch of dreamers who actually believe that one step at a time, you can make a difference.
today marks the ending of one era and the beginning of another. we officially present LucasPlus jewelry as a brand ready to take the next step, both in business and in spirit. As a brand, we have moved one step up. as individuals, we have taken one step forward.
Thank you for sharing the ride with us.